Event Coverage: How Hiring Professional Photographers Enhances Your Online Presence
Our MEDIA team is known for producing stunning headshots and branding photos. We’re also pros at event coverage!
On Thursday, Jan. 26, MEDIA attended and photographed the launch party for Organic Remedies and their partnership with Ryan Shazier and his new medical marijuana product line.
Our team of professional, award-winning photographers were on site to capture the fanfare and spirit of Shazier’s launch, with products he said he hopes will help others heal from pain and depression. The product line will be available through Organic Remedies at their six locations statewide. Two dispensaries are local to Pittsburgh.
Shazier’s products will also be available at all dispensaries across Pennsylvania by mid-February.
Whether you’re a big name company or a small business on the rise, celebrating the launch of a new service, charity event, or brick-and-mortar location is a huge milestone. Having someone there to record these moments opens the doors for more growth, expansion, and visibility.
Here are the benefits that come from hiring a team for your ribbon cutting, launch party, or opening ceremony.
Having sleek, professional photos of your business gives you the chance to highlight your mission outside of standard branding photos. Photographing important events allows your audience, especially those who aren’t present, to see you in your element. This gives them a more authentic view of who you are and what you do.
After the event, these photos can be displayed on your social media, website, newsletter, and more. You have a gallery to showcase across your digital platforms and highlight the best of your business.
Extending Your Reach
At MEDIA, we often share our experiences at events across our social media platforms, including behind-the-scenes content and the photos we capture. This gives our clients more reach and visibility as we share them with our thousands of followers. We also share the photos on our website and email list, which have thousands more visitors and subscribers. This means more potential clients are finding you for the first time and will join your audience to learn more about what you do.
Your reach expands when you allow your business to be visible. When you hire our team, we take it upon ourselves to share you across the board. You deserve to be seen and heard!
Exclusive Marketing Opportunities
If you have a team on your side to showcase your event, you open the doors for more marketing opportunities. You can lead up to your event with more coverage and have the professional photos to highlight the event’s success afterward. Once those photos are in your hands, they have the potential to be used in a variety of ways.
You can use them to highlight what you do, promote future events, add them to your newsletter, or amp up your website.
Capturing the Memory
Chances are if you’re hosting an event, it’s important to you. You may want photos to look back on later so you can cherish and appreciate this milestone. When you’re at this event the last thing you’re going to be thinking about is taking photos. You’re there to speak, network, and enjoy the company of those around you. Before you know it, the event is over and you don’t have photos!
Handing this over to a team that can get the best shots while you focus on your business will take a huge weight off your shoulders. You can put your trust into their expertise while you focus on what you do best. At the end of the day, you’ve successfully hosted your event and have stunning photos to prove it!
If you’re interested in having your event covered, contact us.
Want a peek at what we can do for your events? Take a look at some of our photos from Organic Remendies’s launch party, featuring their new product in partnership with Ryan Shazier!